publicity

publicity
pub‧lic‧i‧ty S3 W3 /pʌˈblɪsəti, pʌˈblɪsɪti/ noun [uncountable]1. the attention that someone or something gets from newspapers, television etc:
    Standards in education have received much publicity over the last few years.
    bad/good/unwelcome etc publicity
    It’s important to gain good publicity for the school.
    The adverse publicity had damaged sales.
2. the business of making sure that people know about a new product, film etc or what a particular famous person is doing:
    Who’s going to do the show’s publicity?
    The Government has launched a publicity campaign.
    Is their much-reported romance just a publicity stunt (=something that is only done to get publicity)?
     

COLLOCATIONS

■ adjectives
   ▪ bad publicity (also adverse/negative publicity formal) Fatty foods have received much bad publicity in recent years. | They don't want any more adverse publicity.
   ▪ good publicity Top exam results are good publicity for schools.
   ▪ free publicity Giving away samples is one way of getting free publicity for your products.
   ▪ widespread/wide publicity The scandal had received widespread publicity.
   ▪ national publicity Candidates aim to get national publicity during election campaigns.
   ▪ considerable/massive/extensive publicity The opening of the trial generated considerable publicity.
   ▪ maximum publicity Throughout the strike, the workers achieved maximum publicity for their demands.
   ▪ unwelcome publicity Their relationship had attracted unwelcome publicity.
■ verbs
   ▪ get publicity (also receive publicity) Climate change is getting a lot of publicity. | Such studies have received a lot of publicity.
   ▪ attract publicity Two recommendations in the report have attracted publicity.
   ▪ gain publicity Appearing on a chat show means you gain publicity.
   ▪ generate publicity The publication of the book generated an enormous amount of publicity.
   ▪ give publicity to something Much publicity was given to their allegations in the British press.
   ▪ avoid publicity They wanted to settle the matter quietly in order to avoid bad publicity.
   ▪ shun publicity He lives quietly in Acton with his wife and two sons and shuns publicity.
   ▪ seek publicity He sought neither reward nor publicity for his work.
■ phrases
   ▪ the glare of publicity (=a lot of publicity, which can make you feel uncomfortable) He carried on his life in the full glare of publicity.
   ▪ a blaze of publicity (=a lot of publicity) His marriage broke up in a blaze of publicity.